Scramjet Strategies
Scramjet Profile
Go To (keep exploring)
Events
Article ARCHIVES
In This Issue (31 Aug 2010)

CarterReport Home
Why Do Business Strategies Fail?
Meet Warren Buffett's "Mr. Fix-It"
Four E's of Marketing

Subscribe
Privacy by SafeSubscribe
Contact Us

Email Us
Phone Us (215) 732-2230

Connections and Conversations
Follow us on Youtube     Follow us on Twitter     Follow us on Linkedin     Follow us on Facebook
Submit a Question
Submit a question or comment to David Carter.
The CarterReport

Refresh Your Competitive Advantage
Whoever learns faster-and-acts- wins!
by David Carter, MBA

“Evolution requires us to continually refresh our competitive advantage ... always with some part of our business portfolio at risk and in play. To innovate forever, in other words, is not an aspiration; it is a design specification. It is not a strategy; it is a requirement." (Geoffrey Moore).


When it comes to growing your business, we believe in two key axioms: Whoever learns faster-and-acts- wins; and whoever taps into the most brains wins. So continually learn and innovate, and surround yourself with lots of people smarter than you and your business will thrive. In the end this will lead to greater freedom, more money, and more time.

How Many of These Books Have You Read? Don't fall behind -- Out-Read, Out-Learn Your Competition and Customers:

Collins -- Good to Great; Built to Last; How the Mighty Fall
Lencioni -- Five Dysfunctions of Team
Godin -- Purple Cow; All Marketers are Liars; etc.
Smart -- Topgrading; Who
Buckingham -- First Break All the Rules; Now Discover Your Strengths
Arbinger -- Leadership and Self-Deception; Anatomy of Peace
Hall -- Jump Start Your Marketing Brain
Moore -- Crossing the Chasm; Inside the Tornado; Dealing with Darwin
Cialdini -- Influence; Yes!
Reichheld -- The Ultimate Question; The Loyalty Effect
Orfalea -- Copy This
Johnson -- Emergence; Everything Bad is Good for You
Krippendorf -- Art of the Advantage
Peters -- In Search of Excellence; Liberation Management; etc.
McKee -- Primal Leadership; Resonate Leadership
Wyly -- 1000 Dollars and An Idea
Travis -- Doing Business Anywhere
Perkowski -- Managing the Dragon; How I'm Building a Billion Dollar Business in China
Daniels -- Bringing Out the Best in People; Oops
Simon -- Hidden Champions of the 21st Century; Beat the Crisis
Allen -- Getting Things Done; Ready for Anything
Twist -- Soul of Money
Dijulius -- Secret Service; What's the Secret
Ries -- The Fall of Advertising and the Rise of PR; The Origin of Brands
Schwantz -- The Wedge; How to Get Your Competition Fired
Kurlan -- Baseline Selling; Mindless Selling
Rackham -- SPIN Selling; Rethinking the Sales Force; Getting Partnering Right
Bloom -- The Inside Advantage
Gilmore -- The Experience Economy; Authenticity
Daly -- Coaching Companies to Greater Sales & Profit
Lautenslager -- Guerilla Marketing in 30 Days
Holmes -- The Ultimate Sales Machine
Scott -- The New Rules of Marketing & PR; World Wide Rave
Ferrazzi -- Never Eat Alone; Who's Got Your Back
Alexander -- Making the Numbers; Topgrading for Sales
Burton -- Pricing with Confidence
Cecil -- Nurturing Customer Relationships
Flanagan -- Now, Go Sell Somebody Something
Cheng -- The Recession-Proof Business

Contact David Carter and Scramjet Strategies (215-732-2230) if you would like help growing your company simpler, smarter, faster.